For some people, summer's a time to live at the pool.  For others, it's a season better spent vacationing in another state or country.  But as it turns out, a lot of people used this summer to become better acquainted with Twitter, increasing the overall number of tweets by 33 percent. A post on the Royal Pingdom blog stated today, "Twitter pr […]

Consumer Watchdog has created a new anti-Google video portraying Google CEO Eric Schmidt has some kind of evil ice cream man. The video is a commentary on what the group perceives to be Google's lack of regard for consumer privacy.  Google and Facebook are two of the biggest companies on the web, whatever you think about the privacy practices of either […]

The Associated Press has revealed some new guidelines for its reporters with regards to credit and attribution. The guidelines come in the form of a letter from AP Senior Managing Editor Mike Oreskes. Is the AP asking its reporters to do what it has frowned upon in the past? Share your thoughts. The guidelines apply to AP reports in print, broadcast, and onl […]

ABC and CafePress have introduced a new ABC Online Store where of fans of the TV networks shows will be able to buy official merchandise along with merchandise designed by other fans. CafePress technology will allow visitors to the site to design their own t-shirts, posters, water bottles and other custom products. These fan-designed products will live along […]

AllFacebook has discovered that Facebook is now testing showing all liked news articles in its search results. This would obviously be a significant move as the company competes with Google. Nick O'Neill writes: Additionally, the results for searches now shows the results from all around the web based on two things: the number of likes and the number of […]

If you are attending the show, please stop by and see us at booth 564. I will be down in Chicago with the few of our team members over the next few days meeting with clients and partners. So, if you are in the area and would like to talk about conversion optimization make sure [...] […]

I had a quick interview with WebProNews during smx  west. The video is available on ustream.tv and titled: Khalid Saleh, President of Invesp, talks with WebProNews © 2006-20010 Invesp […]

In case you have missed it, I published a guest post on the Google website optimizer blog titled ​25 Google Website Optimizer Tips for Better Product Pages. If you are a regular reader of the Invesp blog, you know that we focus on ecommerce conversion rate optimization. While I find conversion optimization generally challenging, [...] […]

During the last two weeks we analyzed our 2009 projects to assess the average improvements in conversion rates and increases in revenue our team helped clients achieve.  Before we get to the numbers, we wanted to reiterate that 2009 was one of the most challenging years for our clients.  Our projects for clients were [...] […]

Social media has exploded as an industry and changed the way businesses interact with their customers. Twitter, Facebook, and MySpace are drawing millions of people into active participation—and when you find millions of engaged people, you’ll find plenty of businesses trying to convince them to part with their money. For all the altruistic talk of [...] […]

Webmaster Level: AllNow there’s a new way to see just the messages for a specific site. A new Messages feature will appear on all site pages. The feature is just like the Message Center on the home page, except it‘ll show only messages for the currently selected site. This gives you more freedom to choose how you want to view your messages: either for all yo […]

Webmaster Level: AllSince the initial roll-out of rich snippets in 2009, webmasters have shown a great deal of interest in adding markup to their web pages to improve their listings in search results. When webmasters add markup using microdata, microformats, or RDFa, Google is able to understand the content on web pages and show search result snippets that b […]

Webmaster Level: AllYou can now use Google search to find SVG documents. SVG is an open, XML-based format for vector graphics with support for interactive elements. We’re big fans of open standards, and our mission is to organize the world’s information, so indexing SVG is a natural step.We index SVG content whether it is in a standalone file or embedded dir […]

Webmaster Level: AllToday we’ve launched a change to our ranking algorithm that will make it much easier for users to find a large number of results from a single site. For queries that indicate a strong user interest in a particular domain, like [exhibitions at amnh], we’ll now show more results from the relevant site:Prior to today’s change, only two resul […]

Webmaster Level: AllNobody likes to duplicate effort. Unfortunately, sometimes it's a fact of life. If you want to use Google Analytics, you need to add a JavaScript tracking code to your pages. When you're ready to verify ownership of your site in other Google products (such as Webmaster Tools), you have to add a meta tag, HTML file or DNS record […]